How we rank
Every site gets a Showcase Score from 0 to 100. Signals we can't measure yet are left out rather than counted as zero. Older domains earn more age credit, while brand and marketing remain key factors.
| Signal | Weight | What it measures |
|---|---|---|
| Brand | 25% | Is this a well-known company, product or campaign? Judged by AI from the site itself. |
| Popularity / traffic | 20% | Position in the Tranco top-1M list and Cloudflare Radar's top-domain rankings. |
| Authority / backlinks | 15% | Open PageRank, a 0-10 score based on links from other websites. |
| Marketing of the domain | 15% | Evidence the exact domain is being promoted: campaigns, press, social profiles, app links. |
| Content quality | 10% | Depth and substance of real content, not placeholders or thin pages. |
| Design & build | 5% | Visual polish, layout and basics like HTTPS. |
| Domain age | 10% | Verified registry registration age: 10 points per year, up to 100 at 10 years. Older domains earn more credit; an unavailable registration date is left out. |
Bands: 80+ Exceptional · 60-79 Strong · 40-59 Promising · under 40 Emerging.
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